AI Insights · Timothy · April 2021
Q1 2021 Performance of Top Fitness Apps on iOS in Brazil
A glance at the top fitness and weight loss apps in Brazil on iOS for the first quarter of 2021 reveals varied user engagement and financial results. Sensor Tower provides a detailed look into the trends of these leading health-focused applications.
As the new year kicked off with resolutions to get fit and healthy, we at Sensor Tower took a closer look at the performance of the leading fitness and weight loss applications on the iOS platform in Brazil during the first quarter of 2021.
Strava: Run, Bike, Hike showed a promising start in the first quarter, with downloads peaking at roughly 19K in the last week of March. The app's revenue also saw a high of $21K in the last week of February, while its weekly active users reached a peak of over 217K in the final week of March.
Queima Diária - Treino em Casa experienced a significant spike in revenue, hitting nearly $10K in mid-March. Downloads for the app also saw an upward trend, with a peak of over 6K in the same mid-March period. The weekly active users showed consistent growth, reaching a peak of 26K in the middle of March.
MyFitnessPal: Calorie Counter had a steady quarter, with weekly active users reaching a high of over 262K in early March. Downloads were strongest at the start of January with over 6K, and revenue peaked at $5.7K in the last week of February.
BodyFast: Intermittent Fasting saw its highest number of weekly downloads in early January with over 12K, while revenue reached a peak of nearly $10K in the same period. The app's active users reached over 23K in early January but saw a decline towards the end of the quarter.
Asana Rebel: Get in Shape had its strongest revenue performance at the end of March with over $6K, while downloads saw a notable increase in the last week of March, reaching over 2.4K. The app's weekly active users saw a significant rise to 8K in the penultimate week of March.
For more insights and detailed analytics on the performance of these applications and others in the health and fitness category, Sensor Tower's platform offers in-depth data and trends.
